For MADEexpo Milano Architettura Design Edilizia, a trade show which will
take place from October 5 to October 8, 2011 at the Fiera Milano Rho
convention center, Federlegno Arredo Srl intends to promote a contest whose
goal is to select designs that are complimentary to future and existing social
housing scenarios, building a catalogue of architecture that is sensitive to
environmental and territorial issues, sustainability, and the need for well-being
and high quality of life.
The winning design will be built on the chosen site on the Vie d'Acqua (Water
Streets) of Expo 2015 by Federlegno Arredo Srl and with the various
institutions that will be involved.
The contest is targeted toward architecture, engineering, and industrial design
students and recent graduates (Italian and non-) who possess the prerequisites
that are presented in this announcement.
The contest is sponsored by Federlegno Arredo Srl for MADEexpo, in
collaboration with Milan's Politecnico.
3. Topic and specific objectives of the contest
InstantHouse Social Club will be a small building with a variety of services
under one roof, and will represent a positive contrast to the temporary and
"liquid" conditions that are normally found in today's city.
These small service-based structures, on an urban or local scale, will be able
to complete, or to merge with, public housing that has already been built or
will soon be built. They will have a network of services that will serve as a
communications link for the living spaces around the parks.
The parks become a wonderful public space that serves as a hub for different
parts of the city.
The central theme of the contest is that of EXPO 2015: a network of services
strung along the system of the Vie D'Acqua (Water Streets).
For the city this system can be an opportunity to enrich lives, to create a flow
of different people (who come from parts of the city that are traversed by the
Water Streets), and to welcome inhabitants, visitors, metropolitan tourists (who
will be curious to see a unique concentration of functions that serve various
sections of the city).
The system contemplated by Expo 2015 for the Vie D'Acqua (Water Streets)
will become an interconnected chain of generous spaces that links parts of
the city, becoming a social and landscape infrastructure.
Each small Social Club will be like a new "piazza" for the surrounding
neighbourhoods, but also for the city, in order to be a welcoming meeting point,
somewhere where people can chat, etc. It will give citizens an opportunity to be
active and exchange ideas with different generations and different cultures.
The Social Club activities will be managed by small Associations and No Profi t
Organizations in order to develop real social cohesion, experiences with nature,
and sustainable building.